Delivering the Right Offer to the Right People at the Right Time
BroadVision eMarketing complements BroadVision Commerce with closed-loop campaign management. With BroadVision eMarketing, it's easy to segment prospects and customers and deliver personalized, relevant, and timely offers via web, e-mail or both. Integrated reporting automatically gathers and presents the information organizations need to determine which marketing approach works best.
- Increase sales effectiveness by delivering the right offer to the right person at the right time. BroadVision eMarketing provides the industry's most advanced campaign personalization capabilities; segment by individual or group profile, role, preference or recency, frequency or monetary value of a customer's order history.
- Build customer share with personalized e-mail. Marketing users can develop and deliver graphically rich, personalized messages without developer support.
- Leverage your investment in BroadVision Commerce. Leads from marketing campaigns pass automatically to sales for qualification and marketing managers can trigger new campaigns based on ordering activity of customers. Enables marketing teams to collaborate more effectively with catalog, product and sales managers to drive revenue and build customer loyalty.